Becoming wealthy is easy?

Rather than asking "How can I do more in less time?" invert to "What's wasting my time and energy?"

Eliminating negatives often yields better results than optimizing positives.

Jeff Bezos used inversion when deciding to start Amazon. Instead of just asking "Will this succeed?", he asked "Will I regret NOT trying this when I'm 80 years old?"

 The inverted question made his decision crystal clear.

The proper sequence for a building a new business: validate → iterate → optimise → brand.

Jumping straight to branding often means you're avoiding the hard work of validation and building something people actually want.

The most common business mistakes often share a similar problem - prioritising perception over reality. The market doesn't care how things look behind the scenes—only if your product solves a real problem effectively.

The real competitive advantage isn't raising more money or hiring faster—it's doing more with less and protecting your margins relentlessly.

Be ruthlessly stingy with resources that don't directly generate revenue.

Every dollar spent should either:

Acquire customers | Retain customers | Improve your product | Increase efficiency.

Curiosity has led countless people into serious wealth. When you stop listening, you stop learning—and it's time to exit the game.

Your advantages: ambition, fearlessness, self-belief, and willingness to learn.

Success demands endurance that appears unreasonable to observers—they'll watch from sidelines, half in awe and half in contempt.

 "No task is a long one but the task on which one dare not start. It becomes a nightmare." —Baudelaire

The very habits that got you to $1M often become your biggest obstacles to reaching $10M.

At $1M, you can run on hustle and talent.

At $10M, you need process, structure, and specialised teams. You need to become the leader of leaders rather than the doer of things.

UNPOPULAR TRUTH: Cash constraints make founders more resourceful. When you have too much runway, you get sloppy with experiments, hiring, and product development.

Limited resources force you to find the 20% of effort that delivers 80% of results.

"Never take a job for money. Always take a job for opportunity."

This mindset shift explains why some people have linear careers while others have fascinating, unpredictable journeys with exponential growth.

 Choosing opportunity creates compound interest for your capabilities.

The greatest reinventions don't require radical new strategies—just timeless principles applied with uncommon consistency.

What if you lived like it's the 4th quarter, learned from everyone, focused on what matters, chose growth over security, and always came prepared?

"Cash flow either comes FROM ownership or you use cash flow TO BUILD ownership."

Income without ownership → Temporary wealth

Income converted to ownership → Growing wealth

Ownership generating more ownership → Exponential wealth

Your understanding of "success" is entirely shaped by your reference points.

If your parents never owned a home and you buy one, they'll see you as wildly successful—while you might feel you've barely begun.

Most people don't dream bigger because they've never SEEN bigger.

Deliberately seek higher reference points through mentors, communities, and exposure to new possibilities.

Your future net worth is largely determined by the five people you spend the most time with. What are your reference points?

There is no path to One that does not involve going through Zero.” Naval Ravikant

Best,

Maxi | The Warrior’s Newsletter